When it comes to making your eyes stand out, shade choice is just as important as application technique. The right color can brighten your gaze, enhance natural undertones, and make your eyes look bigger and more defined.
Your eye color has hidden tones-gold in brown, rings of blue in hazel, or flecks of green in amber-that can be enhanced with the right shades. To help you find your perfect match, we’ve gathered expert advice along with hand-picked selections from our NOVA and SITARA Eye Shadow Packs.
For Brown Eyes
Brown eyes are makeup’s most versatile canvas, pairing beautifully with warm neutrals, rich jewel tones, and shimmering metallics.
Top Picks: Copper Bronze, Golden Beam, Rosewood Glow, Antique Gold.
Why it Works: These shades draw out the golden flecks in brown eyes, adding depth and a radiant glow. Copper and bronze enhance dimension, while gold tones add a sunlit warmth.
For Blue Eyes
Blue eyes shine brightest when paired with contrasting warm tones and cool, luminous neutrals.
Top Picks: Ocean Teal, Champagne Shimmer, Taupe Satin, Rosé Sparkle.
Why it Works: Teal delivers striking contrast, making blue eyes pop, while champagne and taupe create a soft halo effect. Rosé adds subtle warmth without overpowering.
For Green Eyes
Warm pinks, reds, and bronzes intensify green eyes, making them even more captivating.
Top Picks: Neon Pink Pop, Mocha Brown, Pink Quartz, Raspberry Rush.
Why it Works: Pinks and reds enhance green pigments, mocha adds depth, and bronzes frame the iris with a warm glow.
For Hazel Eyes
Hazel eyes shift between green, brown, and gold, giving them room to play with earthy neutrals and bold jewel tones.
Top Picks: Coral Crush, Deep Espresso, Lilac Mist, Rusty Rose.
Why it Works: Coral and lilac highlight green undertones, espresso deepens the gaze, and rusty rose warms and balances the look.
Pro Tip from Makeup Artists
Pair a bold lid shade with a softer crease color from the same family to keep the look balanced. And don’t skip shimmer, it reflects light, making eyes look naturally bright and awake.
With the NOVA and SITARA Eye Shadow Packs, you have every shade you need to enhance your natural eye color and transform your look, whether you’re going for subtle elegance or statement-making glamour.